Business To Business Lead Generation & Events

  • Complete Lead Generation
  • Targeted Social Media Advertising
  • Live Events, Virtual Events And Corporate Hospitality
  • Copywriting, Design, Delivery And Crystal-clear Reporting

About Ideas Industry

Founded in 2006, Industry works with some of the biggest names in retail, technology, travel and IT. These include Automation Anywhere, Boots, IBM and Marks & Spencer.

Our Services

B2B lead generation

Industry’s unique approach to opening doors and creating new business opportunities comes from over 30 years of experience. Our unique approach to lead generation covers the entire process, from targeted data acquisition through to delivering new customers.

Event management

Industry is highly experienced at hosting both live and virtual events. We can handle everything from a promotional conference to wine tastings and private film premiers. If you’re looking for assistance on events you’ve already started planning, we can help there too!

Corporate Hospitality

Industry can source tickets or packages to suit a range of budgets at some of the year’s top events in sport, music, comedy and theatre. Whether you’re looking for dinner and tickets to a West End show, or VIP tables at the Grand Prix, just let us know and we’ll take care of it.

Copywriting and design

With over 30 years of Industry experience, our copy style is unique and has been developed from the learnings of over 1200 lead generation campaigns. If we say it will work, it is because we know it will work. We can also produce copy for other media platforms as required.

Targeted data acquisition

Industry works with a network of trusted data providers to source data that specifically matches your brief. We can secure the very best data at the very best price. We cover all sectors, industries and job roles, along with a variety of other, more specific requirements.

Social media advertising

Industry has a great track record of creating social media campaigns that work. We can create content to dovetail into its unique mail style and we can create content to run across all key social channels including LinkedIn, Twitter and Facebook.

Case Studies

Take a look at some of the work we’ve done for our clients in both events and B2B lead generation.

Client Testimonials

“The Industry team is not just agency, but an extension of our team. They really immerse themselves in our challenges and find solutions for them. They are a pleasure to work with and we’re looking forward to working with the team further in the future.”
Payam Taghizadeh
Senior Field Marketing Manager, Twilio Inc.
“Stuart and the team at Industry have helped us run a number of successful lead generation campaigns to support a number of initiatives. We look forward to working with Industry as part of a longer-term strategy.”
Sharon Sagoo
Business Development Director, CASS Business School
“Industry have been a key part in M&S’s lead generation campaigns, helping us generate a sales pipeline at speed in a very challenging marketplace. The team at M&S look forward to working with Industry going forward.”
Trish Patel
Relationship Manager, M&S for Business
“Contagious has used Industry to launch and market a new research service. During that time they have been a pleasure to work with. Incredibly responsive and concise, they have made the process run smoothly, always ensuring that we're gaining maximum value and outreach.”
Amar Chohan
Global Commercial Director, Contagious
“Industry are extremely knowledgeable when it comes to e-marketing, executing successful campaigns. In addition it is an absolute pleasure to work with them. They are responsive, quick and very customer focussed. They operate a real extension of the team.”
Mieke Groeneveld
Marketing Manager EMEA, Logi Analytics
“I recently worked with Industry on a pilot email marketing project. They were very supportive throughout, offering valuable advice and guidance which contributed considerably to the campaign's smooth execution and successful delivery.”
Lisa Archer
Marketing Managger, Cranfield School of Management